Google enacts major layoffs in advertising division
Google, known for recently separating from thousands of employees in its Google Assistant and AR engineering teams, is now implementing layoffs in its advertising department, impacting hundreds of workers.

The trend of layoffs has been prevalent in the technology sector due to technological advancements and economic challenges. Many companies, including Google, have resorted to reducing their workforce as a strategic move. Following the recent dismissal of over a thousand employees, Google announced further cuts, particularly in roles influenced by artificial intelligence in the advertising department.
AI-Driven Restructuring in Tech Companies
According to The Information, Google's advertising division boasts over 30,000 employees spread across various units. The company is embracing AI and machine learning in its advertising and purchasing operations, necessitating a significant restructuring.
Google confirmed these changes in a recent statement, explaining their annual practice of team reorganization to optimize service delivery. The restructuring will eliminate several hundred roles globally, with affected employees encouraged to apply for other open positions within Google.
The trend of layoffs extends beyond Google, affecting other tech giants like Amazon, Meta, Unity, and Duolingo. This pattern indicates a broader industry shift, with more companies expected to follow suit in the face of evolving technological demands.
Most Read News
-
Well-being curve reverses, with youth suffering most: Re
-
Turkish-born security expert Sinan Selen to lead Germany
-
Zelenskyy claims ‘good results’ from Ukrainian forces in
-
Israeli military chief says Netanyahu offers no directio
-
China says US military deployment near Venezuela ‘seriou
-
Spanish premier backs exclusion of Israel, Russia from s
-
US secretary of state calls Charlie Kirk’s assassination
-
Gaza death toll from Israeli war exceeds 64,900 as Israe
-
Berlin risks being complicit in Gaza genocide, warns for
-
Turkish foreign minister meets Qatari counterpart in Doh